10 Questions to Answer before Having a Logo Designed

Bam! 
You’ve got the next best idea.
Or you started selling earrings and they’re a smash hit on Etsy. 

Is your first thought: I need a logo?
My advice is to pause, breathe, and ask yourself a few questions. 

• Who is your ideal customer/client? What is their age? Gender? Demographic?

• What are the values and/or the mission statement of your company?

• What sets you apart from your competition?

This is a huge part of my process in getting to know your business or brand before I even get to designing; it save us both time and money. Each time a potential client contacts me these are the types of questions I’ll ask in our 20 minute discovery call.

Want the rest of the questions? Click the button and fill out the form to receive the free worksheet.

Once you’re clear on who you’re selling to, your mission and message, then go ahead and get a complete visual identity designed. But until then, don’t waste time and money. Reach out when you’re ready 👉www.kaylaphillipsdesign.com/contact.

Kayla Phillips is a graphic designer and illustrator based out of Peoria, Illinois. Working closely with businesses, helping them stand out from the crowd, she loves seeing each brand grow and become successful. It’s as if she, too, is part of each client’s team. Kayla has worked with DockATot, Crop Beauty, and Tejari + Co, and can’t wait to work with you too.